Our Story

 

Hey all! If you made it to this page I am so glad you’re here to hear a little bit about our story. Sugaring for me started over a decade ago when I got sugared for the first time, as a curly headed water polo player/swim instructor I was plagued with irritation and painful ingrowns. I was desperate for a solution and despite never even having an eyebrow wax my toxic relationship with razors pushed me onto the table for a Brazilian. From that very first appointment I was converted.

Fast forward seven years, fresh out of esthetician school, the only thing giving me butterflies was sugaring and luckily for me the woman who introduced me to sugar all that time ago had grown into a friend. So with no hesitation she welcomed me in and my career in sugaring caught fire.

Jumping forward again to now, my name is Marley Isner, newlywed, CA transplant, sugarista, breast cancer thriver, Jurassic Park lover, dog mom, and proud owner of Sugar South. I absolutely LOVE what I do and can’t wait to make the same client to friend connections here in St. Pete. Although I full whole hearted believe that sugaring was sorely missing in St.Petersburg, Fl. We actually made the transition to be closer to our family, my husband is a St.Pete native so this is his home and I’m very excited to make it mine as well.

Sugaring is a lifestyle for us and we are very intentional with all that we do in Sugar South especially with our sugar. My very handsome husband actually makes it in house so we know exactly what goes into it, how its made, and it’s very thoroughly tested by yours truly. If you made it this far and still aren’t sure if you’re ready to make the plunge into sugar feel free to stop by and say hi! We look forward to meeting you.

-The Isner’s

 
 

Handcrafted, small batch, artisanal creations.

 
 

Sugaring is one of the oldest methods of hair removal in human history. Starting in ancient Egypt, it is said to even have been used by Cleopatra for her waxing needs. The 3 - ingredient paste was originally named “moum” and was considered the most effective and natural method of hair removal.

Since ancient times, the sugaring paste ingredients have stayed the same: lemon, sugar, and water. The simplicity of this practice not only makes for a more organic approach to beauty, but also avoids irritation in the skin from harmful chemicals used in more modern waxing techniques.

The process of sugaring includes a licensed esthetician applying the paste onto the desired area in the direction of hair growth, then removing it in a flicking - like motion. The best part? Sugaring has been said to be the least painful and longest lasting method of hair removal. Book today to start your journey.

 

What is sugaring?

 
 
 

Our Promise

 

3 - Ingredients Only

Our Sugar South Sugaring Wax is formulated of only 3 easy ingredients: Sugar, lemon, and water. So, you know what you’re getting every time.

 

Simplicity

Nothing goes into our creations that isn’t absolutely necessary to restoring the vitality of your skin.

 
 

Artisanal

All of our creations are lovingly hand crafted from home for a decadent finish.

 

Guaranteed

Our organic sugaring formula will provide you with nothing less of transformative results in both your skin and confidence.

 
 

The future is simple.